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A 13-post collection

Know your audience

Facebook, Twitter, Instagram, Snapchat...whatever your social networking/messaging platform of choice is, one thing is certain - the audience is what matters. There's little point broadcasting to an empty audience (unless it's a very niche performance art project), much like there's no point »

Ticket to ride

From the early days of the internet, mankind has yearned for the ability to shorten links, save space, and make the www.really-difficult-to-remember.com much easier to remember. As well as making life easier for us all, short URLs are great for text messages (where space is at a premium) »